Sadia's blog

https://www.theguardian.com/media-network/2015/jun/22/30-second-commercial-advertising-outdated -In the Guardian article, the article strongly impose their views and opinions on the loss of 30 seconds TV adverts which are slowly dying out in the 21 st century. This is due to various factors as; social media has been increasingly used to an extent where adverts are seen as a nuisance when people try to watch their favourite TV channels. Numerous companies are trying to showcase their website, which means that many people can as an alternative download their own TV shows without experiencing any adverts in-between.  Paragraph 1- Explaining the irrelevance of 30 seconds advertisement in the modern society Paragraph 2- Saying how in the past it was pretty simple to advertise a product but, as the development of technology started to increasingly grow people now found other sorts of entertainment to look at and now neglect the idea of looking at 30 seconds advert. Paragraph 3- Explaini

https://www.theguardian.com/media-network/2015/jun/22/30-second-commercial-advertising-outdated -In the Guardian article, the article strongly impose their views and opinions on the loss of 30 seconds TV adverts which are slowly dying out in the 21 st century. This is due to various factors as; social media has been increasingly used to an extent where adverts are seen as a nuisance when people try to watch their favourite TV channels. Numerous companies are trying to showcase their website, which means that many people can as an alternative download their own TV shows without experiencing any adverts in-between.  Paragraph 1- Explaining the irrelevance of 30 seconds advertisement in the modern society Paragraph 2- Saying how in the past it was pretty simple to advertise a product but, as the development of technology started to increasingly grow people now found other sorts of entertainment to look at and now neglect the idea of looking at 30 seconds advert. Paragraph 3- Ex

The denotation of the 'Brilliant Broom 900' ad is the broom. This is because; we are trying to persuade viewers to buy our product in order to help those lead better lifestyles. The ‘Brilliant Broom 900’ is a versatile and resourceful product as; the broom is not limited to perform one job. This is because the 'Brilliant Broom 900' can be used for exercise, cleaning dirt off from the carpet and help save money financially as it cost 99p. The multi-purpose broom is noiseless and doesn’t irritate anyone who is sensitive to noises. The type of shots that were used during the ad was long shot to capture the product we wanted to sell. By doing the long shot, viewers are able to see the product dimensions more clearly and the aesthetics of the product. Throughout the ad, a demonstration was done to show to the viewers on how to use the product in numerous ways e.g. cleaning dirt from the floor, or for exercise uses. We decided to demonstrate with a packet of crisp as; crisps

The denotation of the 'Brilliant Broom 900' ad is the broom. This is because; we are trying to persuade viewers to buy our product in order to help those lead better lifestyles. The ‘Brilliant Broom 900’ is a versatile and resourceful product as; the broom is not limited to perform one job. This is because the 'Brilliant Broom 900' can be used for exercise, cleaning dirt off from the carpet and help save money financially as it cost 99p. The multi-purpose broom is noiseless and doesn’t irritate anyone who is sensitive to noises. The type of shots that were used during the ad was long shot to capture the product we wanted to sell. By doing the long shot, viewers are able to see the product dimensions more clearly and the aesthetics of the product. Throughout the ad, a demonstration was done to show to the viewers on how to use the product in numerous ways e.g. cleaning dirt from the floor, or for exercise uses. We decided to demonstrate with a packet of crisp as; cri

I n the Estee Lauder advertisement 'Wild love' which featured Kendall Jenner and Elle King, the denotation of the ad is the lipstick. Throughout the whole advertisement, the lipstick is consistently used to show viewers the significance of purchasing their product and switching to their brand. During the advertisement, different swatches of lipstick colours were shown e.g. red, nude and maroon. Throughout the whole advertisement the type of shots that were used are, mid-shot and close up. The close up shots was used to concentrate on Kendall Jenner's face when she was applying the lipstick on. The producers purposely did this type of shot so viewers can see the easy application of the lipstick and the vibrancy of the colours. More than one colour lipstick was applied during the ad, to show to the viewers that any colours are accessible to different type of people’s requirement. This clearly shows the versatility of the company ‘Estee Lauder’ as; they manufacture cosmetics w

I n the Estee Lauder advertisement 'Wild love' which featured Kendall Jenner and Elle King, the denotation of the ad is the lipstick. Throughout the whole advertisement, the lipstick is consistently used to show viewers the significance of purchasing their product and switching to their brand. During the advertisement, different swatches of lipstick colours were shown e.g. red, nude and maroon. Throughout the whole advertisement the type of shots that were used are, mid-shot and close up. The close up shots was used to concentrate on Kendall Jenner's face when she was applying the lipstick on. The producers purposely did this type of shot so viewers can see the easy application of the lipstick and the vibrancy of the colours. More than one colour lipstick was applied during the ad, to show to the viewers that any colours are accessible to different type of people’s requirement. This clearly shows the versatility of the company ‘Estee Lauder’ as; they manufacture cosm

Persuasive methods  Persuasive methods- Ways to persuade the audience to buy (or otherwise consume) the product.  Ethos (credibility)- An appeal to show how credible we believe a brand can be. This can be done by, persuading the target audience that the speaker is an expert on the product they are trying to advertise to the audience. Logos (logic)- Is an appeal where facts and figures are used to support the ad's claim. This type of advertising will talk about the statistics and safety tips of the product, the information found online (primary or secondary) are used as back ups when the brand is trying to endorse their products.  Pathos (emotion)- The most powerful methods of persuasion in advertising. Pathos is when you are trying to connect to the consumer on an emotional level. Ads who uses pathos will try to create a feeling of longing, satisfaction, or maybe happiness. If the ad is proven to be successful, consumers will develop a sense of loyalty towards the product as it

Persuasive methods  Persuasive methods- Ways to persuade the audience to buy (or otherwise consume) the product.  Ethos (credibility)- An appeal to show how credible we believe a brand can be. This can be done by, persuading the target audience that the speaker is an expert on the product they are trying to advertise to the audience. Logos (logic)- Is an appeal where facts and figures are used to support the ad's claim. This type of advertising will talk about the statistics and safety tips of the product, the information found online (primary or secondary) are used as back ups when the brand is trying to endorse their products.  Pathos (emotion)- The most powerful methods of persuasion in advertising. Pathos is when you are trying to connect to the consumer on an emotional level. Ads who uses pathos will try to create a feeling of longing, satisfaction, or maybe happiness. If the ad is proven to be successful, consumers will develop a sense of loyalty towards t